The Festival Experience
One festival. Three worlds.
World 01 · Live Music
The WKND Live
Where music takes center stage.
- Headline performance featuring Jonathan McReynolds
- Special guest artists and collaborations
- Emerging artist showcase
- Artist conversations and storytelling
World 02 · Film Festival
The Screen
Where stories take center stage.
- Independent feature screenings
- Short-film showcases
- Cast and director Q&As
- Emerging filmmaker spotlights
World 03 · Culture
The Culture Experience
Beyond the stage. Beyond the screen.
- Creator content lounges
- Entertainment-industry panels
- Food and social experiences
- Shareable photo installations
The Weekend
Two days. One experience.
Friday
Opening Night — Film & Culture
- — Festival welcome
- — Opening film showcase
- — Red carpet moments
- — Opening night social
Saturday
The Main Event — Community, Music & Experiences
- — Community-focused programming
- — Daytime screenings & panels
- — Brand activations
- — WKND Live headline concert
Programming is proposed and may be tailored to each market.